Google Ads and Social Ads campaigns
Campaigns conducted in the pay-per-click model (PPC campaigns and PPC advertising) effectively they influence both direct customer acquisition and can also be used for reinforcement brand visibility and recognition. Your own ecosystems that enable advertising using the PPC model they have both Google (Google Adwords system) and social networking sites (e.g. Facebook Ads or LinkedIn Ads). Thanks to extensive analytical capabilities, reports on ongoing campaigns can be extensive, but are always fully understandable.
A Google Ads/Social Ads campaign is a good choice for anyone who:
- wants to direct its advertising to a very specific group of recipients (e.g. to engaged people - a wedding photographer or to pregnant women - an online store with baby products, or to people who search on Google but are at a certain age) ,
- needs advertising all year round or only periodically, because the demand for the advertised goods/services is highly seasonal,
- already has positioning and wants to additionally strengthen sales in hot periods,
- wants to re-reach users who have already visited its website or even made a purchase (remarketing).
The advantages most often emphasized by our clients of running Google Ads and Social Ads campaigns via Internetica:
What we do as part of the service:
- we create text and graphic ads,
- we configure the product feed,
- we manage recipients and keywords,
- we conduct remarketing,
- we target precisely
- and much, much more, which you can learn, e.g. from the following case-study:
Case Study Firmy Stajnia Miszewo